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✦  Digital Marketing Specialist

Maaya
Valmiki-Certified digital marketing expert

Crafting data-driven campaigns that convert — from paid media and SEO to social strategy and programmatic advertising.

Post Graduate in Digital Marketing  ·  Digifine Academy

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Maaya Valmiki — Digital Marketing Specialist
2+ Years
Exp.
About Me

Passionate About Digital Growth

· · ·

I'm Maaya Valmiki, a digital marketing professional with a strong academic foundation and hands-on industry experience. I believe great marketing sits at the intersection of creative storytelling and analytical precision — and I bring both to every campaign I run.

With over 2 years of work experience in the digital marketing space, I've developed deep expertise across high-demand specialisations — from crafting performance-driven paid campaigns to building organic search presence through SEO, managing brand narratives on social media, and executing programmatic advertising strategies at scale.

2+ Years Experience
15+ Campaigns Run
5+ Certifications
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Post Graduate Diploma — Digital Marketing Digifine Academy, Mumbai
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BBA — Marketing D.Y. Patil University, Mumbai
My Expertise

Skills That Drive Results

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A carefully cultivated toolkit of digital marketing capabilities — each sharpened through real campaigns and measurable outcomes.

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Paid Marketing (PPC)

Managing performance campaigns across Google Ads and Meta Ads Manager. Expertise in keyword strategy, audience segmentation, creative testing, and ROAS optimisation to maximise every rupee spent.

92%
🔍
Search Engine Optimisation

End-to-end SEO — from technical audits and keyword research to on-page optimisation, content strategy, and authoritative link building. Focused on sustainable, long-term organic growth.

88%
📱
Social Media Marketing

Building brand presence across Instagram, LinkedIn, YouTube, and Meta platforms. Skilled in content calendars, community engagement, short-form video strategy, and platform algorithm navigation.

90%
📡
Programmatic Advertising

Running automated, data-driven display campaigns via DSPs and DMP platforms. Skilled in audience targeting, real-time bidding strategies, and cross-channel attribution modelling.

80%
📊
Analytics & Data Insights

Translating raw data from Google Analytics 4, Looker Studio, and Meta Insights into actionable decisions. Proficient in A/B testing, funnel analysis, and campaign performance reporting.

85%
✍️
Content & Copywriting

Crafting persuasive copy for ads, landing pages, emails, and social content. Focused on brand voice consistency, user intent alignment, and conversion-oriented storytelling that resonates with audiences.

87%
Portfolio

Featured Projects

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Real campaigns. Real results. A selection of digital marketing projects that demonstrate strategy, execution, and measurable impact.

01
🎯

E-Commerce PPC Campaign — Fashion Brand

Managed end-to-end Google Shopping and Meta Ads campaign for a Mumbai-based fashion D2C brand. Built audience segments, designed A/B creative tests, and continuously optimised bids to reduce CPC while scaling revenue.

Google Ads Meta Ads Shopping Campaigns A/B Testing
📈 Result: 3.8x ROAS achieved, 42% reduction in cost per purchase over 3 months
02
🔍

SEO Overhaul — Education Platform

Conducted a full technical SEO audit and content strategy revamp for an online education startup. Identified crawl errors, optimised site architecture, rewrote meta data across 80+ pages, and built a topical authority content cluster.

Technical SEO Content Strategy Link Building GA4
📈 Result: 210% increase in organic traffic within 5 months, 47 new keywords in Top 10
03
📡

Programmatic Display Campaign — BFSI Client

Planned and executed a programmatic display campaign across a DSP for a financial services brand targeting high-intent urban audiences. Managed audience segments via DMP, ran frequency capping strategies, and produced cross-channel attribution reports.

Programmatic DSP / DMP RTB Strategy Attribution
📈 Result: 35% lower CPM vs. previous campaigns, 2.1x improvement in lead quality score
My Writing

Latest Blog Posts

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Sharing what I know about digital marketing — from industry insights to practical guides for beginners and professionals alike.

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Mumbai Guide
Digital Marketing · Feb 2025 · 8 min read

Best Digital Marketing Institutes in Mumbai

A curated guide to Mumbai's top digital marketing schools — covering curriculum quality, placement records, and what makes each institute stand out for aspiring marketers.

Read Article
⚡
Career Guide
Career Growth · Feb 2025 · 10 min read

Top 10 Skills You Need as a Digital Marketer

The digital marketing landscape rewards those who think strategically and execute technically. Here are the 10 skills that separate good marketers from truly great ones in 2025.

Read Article
🔍
SEO Explained
SEO · Feb 2025 · 12 min read

What is SEO? Everything You Need to Know

A complete beginner's guide to Search Engine Optimisation — how search engines work, the three pillars of SEO, key ranking factors, common myths debunked, and tools to get started.

Read Article
Credentials

My Certifications

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Industry-recognised credentials that validate my expertise across the digital marketing spectrum.

Digital Marketing Certification 1
Certification
Digital Marketing Certification 2
Certification
Digital Marketing Certification 3
Certification
Digital Marketing Certification 4
Certification
Digital Marketing Certification 5
Certification
Let's Connect

Get In Touch

Have a project, collaboration, or opportunity in mind? I'd love to hear from you. Reach out directly or subscribe to stay connected.

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Reach Me Directly

Available for freelance projects, full-time roles, and consulting. Response within 24 hours.

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Phone +91 8424805143
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Email risingpureaura6667@gmail.com
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Location Mumbai, Maharashtra, India
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Education Digifine Academy — PG Digital Marketing

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